
Genre Analysis of Iranian Companies Replies to Foreign Customers’ Inquiry Emails
نویسندگان :
Faezeh Ebahimi ( Ferdowsi University ) , Behzad Ghonsooly ( Ferdowsi ) , Azar Hosseini Fatemi ( Ferdowsi University )
چکیده
English language as an important means of international communication has received an undeniable role in international business communications around the world. In this respect, in an attempt to find the distinguishing features of different texts many studies have been carried out with a focus on the analysis of different written genres in EBP (English for Business Purposes). Studies of this type can be considered as the starting point for the purpose of teaching, as such an approach to teaching can be useful in exposing learners to the authentic use of English. However, there are few studies that have examined the genre of electronic mail, especially as used in business communications. This descriptive study involves a genre analysis of e-mails written by Iranian companies in reply to inquiries sent via e-mail by foreign customers in the English language and compares the results with similar studies on alternative English users such as Dutch and American and studies on related genres such as letters of negotiation. The process of genre analysis conducted on our corpus was based on Swales’ (1990) ‘move’ and ‘step’ framework and five moves were identified in the genre. The implications of the study regarding the stance of e-communication among Iranian companies and also relevant implications for language teaching are further discussed.کليدواژه ها
Business English; Inquiry e-mail; Genre analysisکد مقاله / لینک ثابت به این مقاله
برای لینک دهی به این مقاله، می توانید از لینک زیر استفاده نمایید. این لینک همیشه ثابت است :نحوه استناد به مقاله
در صورتی که می خواهید در اثر پژوهشی خود به این مقاله ارجاع دهید، به سادگی می توانید از عبارت زیر در بخش منابع و مراجع استفاده نمایید:Faezeh Ebahimi , 1398 , Genre Analysis of Iranian Companies Replies to Foreign Customers’ Inquiry Emails , اولين کنفرانس بين المللي مطالعات زبان انگليسي
دیگر مقالات این رویداد
© کلیه حقوق متعلق به دانشگاه اصفهان میباشد.